Destination Day

Destination Day

Event engagement and signage for Britvic, the second biggest soft drinks producer of the UK.

The company hosts a national annual convention to update its managers on international business regulations.

Years of low attendance to the event was costing millions to the company.

Through gamification and event design we raised the partecipation to more than 1000 visitors. Further, guests loved the event collaterals so much that they asked to take home stickers, stamps, invitations and posters.